Pinterest Search Trends During the Pandemic
Pinterest is a one-stop solution for your needs from fashion, fulfilling food needs, planning, and nutrition. During the coronavirus pandemic, people from around the world are turning to the platforms for grasping specific ideas to fill their needs at home. We are going to share Pinterest search trends during the pandemic. According to Pinterest, people are more searching for the following:
Kids
Along with the adults in society, the kids themselves have suffered a lot. The pandemic has affected their life in some way or another. Kids are staying at home and missing there friends more than ever. If such is the case, they may see each other on a zoom meeting, but they miss the moment to meet each other locally, chat in a hall, or meet on a playground. Pinterest has seen a rise of about 799% in searches for visual sleepovers and searches for ‘visual birthday party ideas’.
Pinners are also searching for artists and educational DIY activities for kids. These include free ‘visual field trips’ and stained glass windows DIY kids”. In the United States, Pinterest points out physical education, art, and problem-solving merge in the creation of a sidewalk chalk obstacle course for kids.
Home Improvements
People have never stayed in their houses or rooms for such a long period. During the pandemic, not all that is a part of normal life came into existence. People are tired of staring at the walls all day and they are searching for different ways to stay updated. This includes triangle wall paints and accent wall dots. However, they may rise to more authentic, expensive, and artistic endeavors like ‘electric tape wall art’ and ‘collage wall paints.’
During this time, people are also spending more times outdoors. In the UK alone, ‘garden wall art’ searches are frequent. Searches for deck renovation ideas are up by about 97%. Additionally, backyard renovation ideas are up by 98%. Still, people who are not trying to break the bank are looking for DIY small patio ideas on a budget and also budget garden inspiration ideas.
Food
Amid the pandemic, people can learn new skills or can brush up their existing ones. Food is among such skills. People are searching for almost everything regarding foods. The food habits of an individual depends on one’s taste and the place in which one resides. This pandemic is allowing people the chance to explore ideas they haven’t tried before. This is the reason that Pinterest has seen a high spike in food searches.
In a nutshell, Pinterest calculated an increase in normalized searches from a total of a four week period. The period that began on Feb.24 through March 22 to the four weeks of March 23 to May 19, have shown a significant increase in searches.
