How to Create Instagram Stories Like a Pro
If you are a digital marketer, and you are not utilizing all the features of Instagram, then you are at a great loss. There are several features of Instagram which you should use always to endorse your brand. But what if we tell you that there’s one feature that works like a charm, but it is not known to many. The feature we are talking about is Instagram Stories. Instagram stories are a very notable feature that is used by many people around the world. Instagram stories are very fun and interactive to make. They can help you gain engagement, drive sales, and build brand awareness. But most of the marketers don’t know how to create Instagram stories the right way. In this write-up, we will tell you how to create Instagram stories like a pro.
1. Opt for Natural Lighting
Lighting is a very important factor for your Instagram story. Consider your Instagram story as clicking a picture and then posting it. For clicking photographs or making videos, lighting plays an important role. Make a point that lighting can make or break your Instagram story portfolio, and you don’t need fancy equipment to do this. Take advantage of the resources you have.
2. Use Your Phone’s Native Camera
As we told you earlier, you don’t need fancy equipment to make your Instagram stories. Similarly, it would be best if you don’t have a fancy camera to shoot professional stories. If you have your phone in your hand, you are good to go. To shoot the best quality image or video, use the native camera app on your phone and not the one which is provided by Instagram. Videos and photographs clicked from the camera of Instagram, decreases the resolution quality. You don’t get enough options to edit your photos from the Instagram camera.
If you can afford it, you can buy a DSLR to shoot your content. However, a phone is the only thing you need to shoot your content like a pro.
3. Keep Video Length & Editing in Mind
You can only upload videos up to 15 seconds long, so you need to keep this in mind. Also, most of the users of Instagram use their phone to operate the app, so you need to make the stories in portrait mode only. Additionally, to add good animations, you need to edit the videos with good video and photo editing software. You can search this on Google or use software like- Magisto, Quik, Filmora, and Adobe. These types of software are the best in the industry and provide several templates or filters to edit your video.
4. Add Music and Special Effects
Adding music makes your Instagram stories interactive. People love interactive content, so it will be great if you can add music to your content. You can also use gifs or stickers which are provided by Instagram, which will add up as a great story for your followers.
