One of the terms most sought after by new followers of the digital world is “How much YouTubers earn”. YouTube is among the most loved platforms in the world, with over 1.8 billion active users and is the most loved brand by teenagers in 2019. And the YouTubers, or those who create content on YouTube, begin to have significant numbers. For example, Pewdiepie now has 87.2 million members.
So becoming famous on YouTube has become possible. But how much do YouTubers, celebrities of the new decade, earn?
How Much Money do YouTubers Earn?
The question is:
How much pancake does a YouTuber earn? Pasta, pasta! To answer this question, let’s take the calculator and make a couple of numbers.
“Google pays 68 % from its AdSense revenue, so the advertiser pays $100. While Google pays $68 to the publisher. The rate paid by advertisers varies between $0.10 and $0.30 per view. While the average lies at $0.18 per view. 15% of viewers see the 30 seconds ad, which gets counted towards payment which means out of 1000 views 150 people see an advertisement. Google charges the advertiser $27 at $0.18 per view. For every 1000 visits, the YouTube channel will get paid $18.”
There are specific niches on YouTube that make it easy to earn subscribers and therefore earn money.
If you are entering the realm of YouTube and are wondering how to create a YouTube channel that gets views, highly recommended that you consider covering the content of one of these hit niches:
- Gaming
- Celebrity gossip
- Lists of the Best X Things
- Lifehacks
- Current (and controversial) news
- Compilations of people’s failures (think: Jackass)
- Gadget reviews and opinions
- Cooking and cooking tips
- Beauty
- Unboxing and opening of products.
- Animal activities (the funny, weird things your dogs do)
- Impersonation and pranks
If you are seriously considering entering YouTube to earn money (or you are dying to know how people can make so much money with videos), here are the different routes you can take.
How You Earn On YouTube
There are several ways to make money from YouTube, some internal to the application, and some external.
Google specifically mentions the following:
- Advertising revenue: YouTubers earn a percentage of the advertising costs of the advertisers of reference when a user watches the ad (without skipping it).
- Channel subscriptions: Over 30,000 subscribers, you can charge a fixed fee to users of your channel to earn monthly from their support.
- Merchandising: Over 10,000 members, you can sell T-shirts, hats, and objects with your logo above.
- Superchat: During live videos, fans can donate money to make their messages appear on top of others.
- YouTube Premium: When a user who subscribes to the service to delete Google ads watches your video, you receive a quota.
But YouTubers are public personalities, and as such, they also earn through other types of entry not directly connected to YouTube itself.
YouTubers also earn from:
- Affiliate programs: When someone buys on Amazon, eBay, or other sponsored stores the YouTuber gets a% on the purchase made.
- Speaker: The most famous YouTubers paid to participate as speakers in events.
- Books, Movies, Music: Multimedia content related to the brand that can be sold on monthly subscription platforms or as a single item.
- Premium Membership: To obtain exclusive content at a monthly or annual price.
- Brand partnership: Direct earnings from partnerships with companies.
The ways to earn once you’re a public figure – capable of influencing the market decisions of millions of people are endless.
