How to Convert Your Instagram Followers to Customers
Instagram is a large platform with millions of people on board. It nurtures brands, influencers, companies, and common people like us. In this article, we discuss how to convert your Instagram followers to customers. Instagram is a platform that allows us to use opinions and voice our views. It is the third most used social networking site. If you are one of the Instagram users, then you are aware of one thing; followers! Followers are a must with a public profile. But, with increasing competition, people start using shortcuts. They buy fake followers to increase their numbers.
Little do they realize that this makes them lose their credibility. Make sure your content attracts people to your page. Now that you have good numbers how will you bring them to real life? As a business page, customers are more important than followers. How will you convert your followers to customers? This blog will help you understand the tactics as these are some of the tips and tricks that will help you convert your followers into customers.
Your Instagram business account will converge into the business. Know how to promote your business life on social media. It must be effective enough to automatically bring people to your doorstep.
Be Smartly Active
Having a business account on social media is not easy. You must be active, smart, and present for your followers. You need to observe and understand follower behavior. What is the right time to post? What type of posts do the followers want to see? When are maximum followers active? These are a few questions to keep in mind. Keep track of your followers. Know where they are coming from. Will they convert from followers to customers? Moreover, be active on social media to interact with your audience. This will provide you with insights and deeper knowledge. Similarly, it will help them know that you exist.
Offer Offers
People love offers. Keep them updated with the offers that are running in the store or business. However, make special offers for your Instagram family. Run fun contests, discounts, vouchers, and deals. Keep bumper prizes, polls, and quizzes. Remember your theme must sound cool, fun, and interesting. It must intrigue the audience. Your offer must make them want to participate. Moreover, ask your winners to receive their prize at your store. This will make them feel special.
Show Off Your Customers
People desire to get featured on brand pages. Go out, and give them this chance. Post or repost your customer stories, pictures, or videos. This tactic helps with a boost in sales. Make hashtags relating to your theme. Ask your customers to tag you and use your hashtag. Give them incentives. Similarly, ask them to visit your store or workplace. Interact and engage with them. Go live on Instagram. Dedicate a highlight to your customers. Moreover, regularly update your customers about the programs and offers.
Be the OG
People love originality. They appreciate and encourage it. Be creative, honest, and original through your posts. Add pictures or videos of your store, work, or business. Offer your customers a sneak peek into your world. Moreover, this will make them believe in your brand. It will also work as a transparency factor. Your customer will know how you work, thereby, increasing the credibility factor. Similarly, engage with your customers in a fun and quirky way.
The above-mentioned tactics work when you have to convert your Instagram followers into paying clients (customers). Moreover, try and use these tactics. If they work, then tell us in the comment section.
