Obsolete Social Media Tactics That You Need to Stop:
Social media is ruling our lives. It is the quickest, easiest, and fastest way to reach out to a mass audience. There are a number of social media platforms today, each having their own sets of unique features. From celebrities to common people, everybody is on social media. Some are here to share their set of stories while some are here to listen. Amidst all this, everybody wants to become a social media influencer. We all want a good number of followers on our page, be it public or private. And for that, we use many tricks. However, while doing all this, we often end up using the same old social media tactics that we have to stop as soon as possible. Maybe these are the reasons why we don’t get the desired outcomes at times.
There can be various reasons as to why we are not getting the desired outcomes. Here is one of them- the use of obsolete tactics. Unknowingly, we use or are using those tricks and tactics that have gone obsolete now. If that is the reason, then here are four of those tactics that you need to STOP now.
4 Social Media Tactics you Need to STOP :
- Content and Platform – There are so many social media platforms that are active today. We often forget that these platforms though have a similar base, but they vary in other terms. Sharing the same content on 3 different platforms is too boring and uncreative. Your audience wants to know new things about you. Posting the same content everywhere will make them lose their interest in you or your brand. You must also understand that every platform has a different set of audience. They belong to different age groups. This will keep your audience hooked as they will not want to miss anything. Hence, different content for different platforms.
- Fake Followers – In greed for more followers, people often end up buying fake followers. Don’t do this! This will raise questions against your credibility and authenticity. Be satisfied with the number of followers you have right now. The number will eventually grow. But don’t buy fake followers.
- All about Links – At times to prove our credibility people end up adding a number of links to their posts. Too many links will spoil the post. Put minimum links. Be original and creative with your work.
- Using Bots for Engagement – Sometimes when we message someone, we receive an automated generated text. If you are doing this with your audience, you need to stop now. Auto-generated messages reduce your engagement. People love the human touch in everything. Reply on your own rather than putting technology to reply back. Your personal replies will make your audience happy. Though this will consume your time and energy, it will all be worth it.
Conclusion :
If you were planning to start your brand on social media, please remember these tips. If you already are established as an influencer, please do not make these mistakes. Check whether you are continuing with these outdated tactics. STOP NOW if you are doing any of these four. Remember, creativity will always be respected.
