Create Compelling Instagram Posts
Every business person or marketer wants to make their brand or company stand on the top of the ladder. However, using multiple tools to promote your brand on different social media platforms won’t help you every time. Brands and companies prefer posting on Instagram as it is the most popular social media platform. People engage a lot if they find a useful ad, image, video, or a compelling post. In this article, we discuss how to create compelling Instagram posts.
If you have a brand or an individual creator who wants to build their audience, it is indispensable for you to create attractive Instagram posts. If you don’t create polishing posts, your audience will get bored quickly and leave your content. You need to show them quality Instagram content, which will bind them to your posts forever. But creating a compelling Instagram post can be a headache for beginners.
1. Search Ready-to-Use Templates
If you want to create compelling Instagram posts, then pre-made or ready to use templates are the best option. They encounter the need to have a graphic designer or professional photographer to create posts for your brand. There are multiple tools available for free, such as Canva, Spark Post from Adobe, Venngage. These tools can help you craft an incredible and compelling Instagram post in minutes. These templates are readily available if you want to create a post to announce a new product, promote a special offer, or if you want to post any relevant information about your company or brand.
2. Use High-Quality Stock Images
High-quality stock images can help you save a lot of time and can beautify your feed. High-quality stock images have gathered a lot of hate in recent times, but over time, people have started finding it useful. They are now used to create a varied feed. High stock images can also be mixed with ready to use templates that can make it more eye-catchy. But only using these images will only make your account look like a fake one, so you need to be careful and creative. You can use apps such as Unsplash, Pixel, or Stocksnap.io. They offer a vast range of free images that won’t give you any copyright issues.
3. Use Different Formats of Content
There are plenty of formats available on Instagram to fill your feed. You can use IGTV video format, IG stories, images, gifs, textual pictures, videos, and much more. You can also add ten images in one post with the carousel feature, which will create a photo album feel. You can create 60-second videos of your products or brands and post it on the Instagram feed, which will catch the attention of many viewers. You can also create short demonstration clips and post them on the Instagram story. There are multiple methods by which you can post your compelling content on Instagram. You need to be creative.
4. Repost Instagram Content from Other Brands
There are some days when you don’t get enough time to create content or post so you can repost the content of other brands on your feed. You need to give them credit so that they don’t sue you for copyright issues. Also, there are chances that brands will give you shoutouts on reposting their content, which can help you target the audience of other brands.
This brings us to the end of our discussion on the 4 steps to create compelling Instagram posts. Now, let us know some of your personal opinions on the same.